Move Over Apps, It’s PWA’s Turn
Technically a website, a progressive web app is seamless and cost-effective.
With high-resolution images and videos and page load 4x faster than a traditional website,...
Are You Part Of The Low-Code UI Revolution?
Although a convenient tool, low-code is not very popular. Let’s find out why
When a new app idea takes shape, brand leaders are often impatient...
Hitting The Mark In A Multi-Device Path To Purchase
Customer journeys are neither linear nor dedicated to a single device. Can marketers deliver the right message across multiple devices without losing the link?
When...
Consumers Show Appetite For Restaurant Subscriptions
Coffee connoisseurs are happy to indulge in the craft, but that doesn’t mean they don’t like a good deal.
Panera Bread tapped into this...
Why is Customer Satisfaction Plummeting in the US?
As per ACSI data, customer satisfaction in the United States is at its lowest since 2005. Let’s look at what supermarkets can learn from...
Can Cash Rewards Buy Customer Loyalty?
UK Banks are competing for new customers by offering cash rewards to users who switch accounts. Auditors noticed a 41% increase in account switches...
Conversational CX Forms The Backbone Across Industries. Here’s How
Great customer experience is all about making it easy to avail of services from anywhere at any point in time.
Nearly 80% of the companies...
5 Best Practices For Creating Uplifting Customer Experiences
Your customers have always been your focus. This is true whether you serve clients, colleagues, patients, visitors, or guests. You create processes to make...
When Design Goes Dark
Business leaders are quite aware of the nasty consequences of dark patterns. Regardless, they take their chances.
There is a certain evil that lurks within...
How To Create A Great Customer Experience Strategy In 3 Steps
One of the most popular questions in my conversations with decision makers has to be about setting up a successful CX strategy. I always...
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