The newest collection will be showcased through high quality video, available on Victoria Beckham’s website and social media channels.
Victoria Beckham has partnered with Bambuser as it looks to create a seamless shopping experience through video commerce, starting with the brand’s newly launched denim collection.
This will be showcased through high quality video, available on Victoria Beckham’s website and social media channels.
“We’re excited to introduce video commerce for the launch of our denim collection and push the boundaries of how fashion can be presented and experienced,” says Kate Hurrell, Head of Ecommerce at Victoria Beckham.
“By integrating our social channels with our ecommerce platform, we’re providing our customers with an immersive and convenient shopping experience.”
On-demand video content will be available on the product detail pages.
“We are thrilled to partner with Victoria Beckham and support their innovative approach to video commerce. Their creativity and vision align perfectly with our mission at Bambuser, and we can’t wait to see the impact of this collaboration,” says Maryam Ghahremani, CEO at Bambuser.
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