Puma has chosen Sitoo to power its stores globally and enable the provision of a unified shopping experience to customers.
The sports brand says that the move will bring all its stores together with one seamless global solution, with the aim of simplifying processes, integrating physical and digital commerce, and enabling store associates to provide the best possible customer service.
“Before choosing Sitoo, we conducted a comprehensive review of all available solutions in the market,” said Baris Bölükbasi, Senior Director Global Retail at Puma Group. “After an extensive evaluation, we concluded that Sitoo was the best choice for us. The roll-out in our UK stores has already delivered good results, confirming that Sitoo is the right partner to help us achieve our goals.”
“We are thrilled to partner with Puma, one of the most iconic and biggest brands in the world,” said Jens Levin, CEO and Co-Founder at Sitoo.
“This partnership and the trust it has placed in us, is a testament to the strength of our solution. We look forward to working together to shape the future of retail and create exceptional experiences for Puma’s customers around the globe.”