Rokt’s AI powered Brain will help Mindbody in its efforts to create a seamless CX on its app ad experience.
Mindbody, a technology platform for the wellness industry, is set to offer more relevant ad experience to its membership community through a new partnership with Rokt.
Rokt’s AI powered Brain will help Mindbody in its efforts to create a seamless customer experience on its app while also controlling the types of offers eligible to be displayed to members.
“Rokt’s technology enables us to deliver ad messaging that complements the customer experience rather than disrupts it,” said Alice Shen, Director of Strategic Partnerships and App Ecosystem at Mindbody.
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“This partnership reinforces our commitment to ensuring post-booking messages are relevant, non-intrusive, and thoughtfully curated. We continue to work closely with Rokt to identify brands whose offerings align with our customers’ interests and values.”
“Mindbody is one of the top wellness platforms in the world, so we’re thrilled to support the company by bringing its members an elevated experience through tailored offers that truly resonate with them and their lifestyle,” said Ashley Firmstone, SVP, Global Enterprise Growth at Rokt.
“Given the explosive growth of the wellness industry, this is the ideal moment for Mindbody to expand the ways it helps its members forge healthy habits outside of the fitness studio.”
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