Through this collaboration, Sonesta Travel Pass members can now earn points when booking travel experiences powered by Viator’s extensive catalogue of over 400,000 global tours, activities and excursions.
Sonesta International Hotels Corporation (Sonesta) has announced a new agreement with Viator, the travel experiences marketplace, to expand the benefits of its Sonesta Travel Pass loyalty program.
Through this collaboration, Sonesta Travel Pass members can now earn points when booking travel experiences powered by Viator’s catalogue of over 400,000 global tours, activities and excursions.
Whether seeking cultural immersions, guided tours, culinary activities or adrenaline-filled adventures, members can seamlessly integrate local experiences into their travels – while continuing to accumulate valuable loyalty points.
As part of the launch, in addition to the ongoing five points per $1 spend with Viator, Sonesta Travel Pass members will receive an additional 10% off all travel experience purchases.
“Sonesta’s partnership with Viator reflects our commitment to evolving beyond traditional hotel loyalty programs,” said Elizabeth Harlow, Chief Brand Officer for Sonesta International Hotels.
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“Sonesta Travel Pass has always delivered exceptional value with competitive point redemption rates and easily accessible tier advancement. By partnering with Viator, we’re extending the Sonesta Travel Pass member experience outside the hotel room to include the rest of their trip.”
From a Chicago River 90-Minute Architecture Tour during a stay at the Royal Sonesta Chicago River North, to exploring the New York Catacombs by Candlelight while visiting The Shelburne Sonesta New York, this new booking experience allows guests to earn points on enriching experiences that can enhance their trip.
Points earned from travel experience bookings can be redeemed across Sonesta’s portfolio of 13 distinctive brands, which offer travellers a selection spanning the upper-upscale, lifestyle, upscale, midscale, extended stay and economy segments.
Members can also enjoy perks such as complimentary upgrades, bonus point multipliers, special offers and welcome gifts with every stay.
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“Experiences can transform any trip into a lasting memory,” said Sarah Dines, Chief Commercial Officer at Viator.
“That’s why we’re excited to partner with Sonesta to give their Travel Pass members access to Viator’s unparalleled collection of global tours, activities and excursions – from authentic local experiences to skip-the-line access at world-famous attractions and once-in-a-lifetime adventures.”
“It’s a win for travellers who want more from their stay, and a win for our tour operators who gain exposure to a new and engaged audience.”
The enhanced Sonesta Travel Pass program continues to differentiate itself in the competitive loyalty landscape by offering members competitive tier advancement and redemption rates, plus exclusive access to additional perks, including Rolling Stone’s Musicians-on-Musicians series hosted at Sonesta hotels across the country.
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