The partnership aims to launch the Foodie Favourites Gift Card, a multi-brand offering that supports independent and small UK restaurants, designed for diners seeking unique culinary experiences and special occasions.
Blackhawk Network (BHN) has exclusively partnered with gift card and experience platform Toggle to launch the Foodie Favourites Gift Card, a new multi-brand offering that supports the UK’s independent and small-chain restaurants. This is designed for diners who seek out unique culinary experiences and special occasions.
“We’re excited to launch the new One4all Foodie Favourites Gift Card, further extending our popular range of One4all Favourites Gift Cards,” said Ban Mahsoub, Partnership Director for Tesco Insurance and Money Services.
“This new addition gives customers even more choice and flexibility, allowing them to personalise their gifting experience in a way that truly reflects the tastes of their loved ones.”
“With over 80 third-party brand gift cards already available in Tesco stores, the launch of the Foodie Favourites card reinforces our commitment to catering for all tastes and occasions.”
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Toggle CEO Dan Brookman said, “It’s been a longtime goal for us to provide a platform for all brands to have access to the gifting malls and incentive market.”
“The Foodie Fav GC will create a new revenue stream for operators and also being able to access the circa £300 million loaded onto One4all each year will undoubtedly provide a well needed revenue boost for participating restaurants.”
David Walsh, VP Original Content EMEA at One4all Gift Cards, part of BHN, said, “Foodie Favourites Gift Card is a concept BHN has been eager to bring to life for several years, so we are incredibly excited to partner with Toggle to reach this high-profile milestone for our brand.”
“This launch not only complements our current offering but also lays the groundwork for similar regional partnerships in the future. It represents a critical step in driving growth across our restaurant category.”
“We’re excited to partner with Toggle as pioneers in the B2B hospitality gift card space. With over 200–300 new restaurant partnerships expected, this effectively doubles our network overnight and cements our commitment bringing consumers a perfect gift for friends, family and loved ones.”
The Foodie Favourites Gift Card will be available from October 2025. Cards can be loaded with any value between £15 and £200. They will be available to buy from Tesco stores and one4all.com, excluding Tesco Express or Metro Stores.
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