Boardriders teams with NewStore to advance digital strategy with the launch of Quiksilver shopping app.
Unified commerce platform, NewStore, and Boardriders, an action sports and lifestyle company, have announced the launch of a Quiksilver shopping app.
This is now available on iOS and Android across France, Germany, Italy, the Netherlands, Spain, Switzerland, and the United Kingdom.
“We’ve experienced incredible results since launching the ROXY app with NewStore, and the early success we’ve seen with Quiksilver has already proven the value of this continued partnership,” said Nur Ghossien Martin, IT D2C Director at Boardriders.
“The rapid ROI speaks to how well these apps resonate with our customers, while the advanced features enhance their shopping experience. NewStore will continue to be a key partner as we advance our digital strategy.”
“Shopping apps are a critical part of the omnichannel journey, bridging the gap between digital and physical retail to drive business results. The success of the Quiksilver app validates this and underscores the unmatched time to value of our platform,” said Michael DeSimone, CEO at NewStore.
“Taking friction out of the shopping experience is at the core of what we do, and enabling retailers to adopt new capabilities at their own pace is a huge part of that. With NewStore, Boardriders can continue to deliver exceptional experiences across its portfolio of brands.”
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