The new capital will support Gopuff’s investment in AI, consumer experience, and infrastructure expansion, strengthening its momentum as more customers rely on the platform.
Gopuff has raised $250 million in new funding led by Eldridge Industries and Valor Equity Partners, with participation from Baillie Gifford, Equalis Capital, George Ruan, Robinhood, Yakir Gabay, and Gopuff’s Co-Founders, among others.
This announcement comes as Gopuff enters its strongest financial position in company history, fueled by record revenue, contribution profit, and sustained core business growth.
The funding round, which includes participation from both new and long-standing investors, underscores the power of Gopuff’s vertically integrated business model, the company’s strong performance, and its mission to transform the future of shopping.
Gopuff has built and scaled the largest instant fulfilment network in the US and UK, powered by proprietary technology, hyper-local infrastructure, and operational excellence. With its unique ability to enable truly instant delivery at scale, Gopuff is well-positioned to capitalise as consumer demand for speed continues to grow.
ALSO READ: The Trade-Offs That Reveal True Customer Centricity
The new capital will support Gopuff’s investment in AI, consumer experience, and infrastructure expansion, strengthening its momentum as more customers rely on the platform.
“Gopuff has built a resilient business that has outlasted every competitor in the instant-commerce space – a testament to their unique model, focus on unit economics, and commitment to relentless innovation,” said Todd Boehly, Chairman of Eldridge Industries.
“We are proud of our long-standing partnership with Yakir, Rafael, and the Gopuff team and look forward to supporting them as they continue to set the standard for customer satisfaction in the category.”
Over the past year, Gopuff has delivered new innovation, expanded its assortment, and strengthened customer engagement, driving ongoing gains in order frequency and retention:
- Developed new AI-powered technology to improve delivery speed, personalisation, and customer experience.
ALSO READ: 35 Must-Read Books on Customer Experience
- Expanded fresh grocery and everyday essentials.
- Powered the rapid growth of the Gopuff FAM membership program.
- Launched acceptance of SNAP EBT payments nationwide.
- Forged high-impact, strategic partnerships across retail, entertainment, and consumer brands.
“This milestone reflects the incredible hard work and execution of our team,” said Yakir Gola, Co-CEO and Co-Founder of Gopuff. “The team has built meaningful momentum across the business. We’re back on offence, and we’re just getting started. The future is bright as we keep raising the bar for our customers.”
Jon Shulkin, Partner and Co-President at Valor Equity Partners, said, “Gopuff’s transformation over the past several years has been remarkable. Their focus, innovation, and substantial gains in profitability have reinforced their leadership in instant commerce.”
ALSO READ: To Drive ROI, CX Leaders Must Move Beyond Vanity Metrics
“We believe the company has real momentum, driven by disciplined execution and strong leadership, and we’re proud to continue supporting Gopuff in this next phase of growth.”
Gopuff also announced the appointment of Matt McBrady, Ph.D., as Chief Financial Officer.
“I’ve admired what Yakir and Rafael have built since Gopuff’s earliest days, and I’m thrilled to join the team at such a pivotal moment,” said McBrady. “Their vertically integrated model provides real economic advantages — but it’s incredibly difficult to execute, which is why so many competitors have exited.”
“Their relentless focus on innovation and the customer is what makes Gopuff a true pioneer, and new funding will enable us to bring the Gopuff magic to even more customers around the world.”
ALSO READ: UK Consumers Call on AI to Save “Broken” Customer Service
Amplitude is a product analytics platform, enabling businesses to track visitors with the help of collaborative analytics. The platform leverages the capabilities of 
Zoho Social, a part of Zoho’s suite of 50+ products, is a comprehensive social media management platform for businesses and agencies. The Zoho Social dashboard includes a robust set of features, such as Publishing Calendar, Bulk Scheduler, and Approval Management to offer businesses all the essential social media publishing tools. Its monitoring tools help enterprises track and respond to relevant social conversations.
Microsoft Dynamics 365 represents a robust cloud-based CRM solution with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring, sentiment analysis, etc. Currently, Microsoft operates in 190 countries and is made up of more than 220,000 employees worldwide.
HubSpot is an inbound marketing, sales, and customer service software provider, offering robust CRM and automation solutions. Some of its products include Marketing Hub, Sales Hub, Operations Hub, Content Hub, Commerce Hub, Marketing Analytics and Dashboard Software. Guided by its inbound methodology, HubSpot enables companies to prioritise innovation and customer success.
Monday.com is a project management software company, offering a cloud-based platform that enables businesses 
Headquartered in San Mateo, California, Freshworks is a global AI-powered business software provider. Its tech stack includes a scalable and comprehensive suite for IT, customer support, sales, and marketing teams, ensuring value for immediate business impact. Its product portfolio includes Customer Service Suite, Freshdesk, Freshchat, Freshcaller, Freshsuccess, and Freshservice. Freshservice for Business Teams has helped several global organisations to enhance their operational efficiency.
Talkdesk offers an innovative AI-powered customer-centric tech stack to its global partners. The company provides generative AI integrations, delivering industry-specific solutions to its customers. Talkdesk CX Cloud and Industry Experience Clouds utilise modern machine learning and language models to enhance contact centre efficiency and client satisfaction.
The company offers comprehensive cloud-based solutions, such as Microsoft Dynamics 365, Gaming Consoles, Microsoft Advertising, Copilot, among other things, to help organisations offer enhanced CX and ROI. Its generative-AI-powered speech and voice recognition solutions,such as Cortana and Azure Speech Services empowers developers to build intelligent applications.
IBM is a global hybrid cloud and AI-powered 
Uniphore is an enterprise-class, AI-native company that was incubated in 2008. Its enterprise-class multimodal AI and data platform unifies all elements of voice, video, text and data by leveraging Generative AI, Knowledge AI, Emotion AI and workflow automation. Some of its products include U-Self Serve, U-Assist, U-Capture, and U-Analyze. Its Q for Sale is a conversational intelligence software that guides revenue teams with AI-powered insights, offering clarity on how to effectively keep prospects engaged.
Google Cloud accelerates every organisation’s ability to digitally transform its business. Its enterprise-grade solutions leverage modern technology to solve the most criticial business problems 
8×8 offers out-of-the-box contact centre solutions, assisting all-size businesses to efficiently meet customer needs and preferences. It offers custom CRM integrations support and integrates effortlessly with third-party CRMs like Salesforce, Microsoft Dynamics, Zendesk, and more. Offering global support in all time zones & development teams in 5 continents, its patented geo-routing solution ensures consistent voice quality.
Sprinklr is a comprehensive enterprise software company for all customer-focused functions. With advanced AI, Sprinklr’s unified customer experience management (Unified-CXM) platform lets organisations offer human experiences to every customer, every time, across any modern channel.
Upland offers a comprehensive suite of contact centre and customer service solutions with products including InGenius, Panviva, Rant & Rave, and RightAnswers. InGenius enables organisations to connect their existing phone system with CRM, further enhancing agent productivity. Panviva provides compliant and omnichannel capabilities for highly regulated industries. Whereas, Rant & Rave, and RightAnswers are its AI-powered solutions, 
Hootsuite, headquartered in Vancouver, is a social media management platform that streamlines the process of managing multiple social media accounts. Some of its core offerings include social media content planning and publishing, audience engagement tools, analytics and social advertising. Its easy-to-integrate capabilities help marketing teams to schedule and publish social media posts efficiently.
Brandwatch enables businesses to build and scale the optimal strategy for their clients with intuitive, use-case-focused tools that are easy and quick to master. Bringing together consumer intelligence and social media management, the company helps its users react to the trends that matter, collaborate on data-driven content, shield the brand from threats and manage all the social media channels at scale.
Adobe Experience Cloud offers a comprehensive set of applications, capabilities, and services specifically designed to address day-to-day requirement for personalised customer experiences at scale. Its platform helps play an essential role in managing different digital content or assets to improve customer happiness. Its easy-to-optimise content gives users appropriate marketing streams, ensuring product awareness.
Salesforce-owned Tableau is an AI-powered analytics and business intelligence platform, offering the breadth and depth of capabilities that serve the requirements of global enterprises in a seamless, integrated experience. Marketers can utilise generative AI models, AI-powered predictions, natural language querying, and recommendationsons.
Contentsquare is a cloud-based digital experience analytics platform, helping brands track billions of digital interactions, and turn those digital 
Zoho Corporation offers innovative and tailored software to help leaders grow their business. Zoho’s 55+ products aid sales and marketing, support and collaboration, finance, and recruitment requirements. Its customer analytics capabilities come with a conversational feature, Ask Zia. It enables users to ask questions and get insights in the form of reports and widgets in real-time.
Fullstory is a behavioural data platform, helping C-suite leaders make informed decisions by injecting digital behavioural data into its analytics stack. Its patented technology uncovers the power of quality behavioural data at scale, transforming every digital visit into actionable insights. Enterprises can increase funnel conversion and identify their highest-value customers effortlessly.
Started in 2005 in a Sweden-based small town, Norrköping, Voyado offers a customer experience cloud platform that includes a customer loyalty management system. This platform helps businesses design and implement customer loyalty programs, track customer 
TapMango provides a comprehensive, customisable, flexible and feature-rich customer loyalty program. The loyalty tools include an integrated suite of customised consumer-facing technology, easy-to-use merchant tools, and automation algorithms, all aimed at enhancing customer experience. Adaptable to any industry, TapMango’s platform helps merchants compete with larger chains, converting customer one-time purchases into profitable spending habits.
Adobe Experience Cloud offers a comprehensive set of applications, capabilities, and services specifically designed to address day-to-day requirements for personalised customer experiences at scale. Its innovative platform has played an essential role in managing different digital content or assets, to improve customer happiness or satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage.
