The capital supports onboarding a 500 company waitlist to rediem’s AI powered Software-as-a-Service customer engagement platform.
rediem, a loyalty software specialist, has announced a $1.2 million pre-seed round. Led by Ivy Ventures, with participation from Entrepreneurs Roundtable Accelerator; Netcore CEO; Jebbit founders, and ecommerce investors, the capital supports onboarding a 500 company waitlist to rediem’s AI powered Software-as-a-Service customer engagement platform.
“I believe in the vision for transforming legacy, outdated rewards programmes,” said Scott Kraege, Partner at Ivy Ventures. “The early momentum is incredibly promising, and the strong adoption by enterprises further validates rediem’s thesis on the future of brand-customer relationships.”
“rediem meets a moment in which purpose-driven brands are eager to demonstrate their core beliefs to customers versus merely communicating them,” said Sarah Ganzenmuller, Co-founder and CEO at remarked. “We’re inspired by the positive impact brands make when customers are mobilised beyond purchase.”
Led by two under 30 founders – Harvard graduate Regan Plekenpol and former consultant Sarah Ganzenmuller – rediem is currently invite-only to allow for an onboarding process of no more than five customers per month.