The integration of Generative AI into Naiz Fit’s offerings represents a significant milestone in the company’s journey, offering unprecedented personalisation and engagement to both brands and consumers.
My Size Inc., an omnichannel ecommerce platform and innovator in AI-driven measurement solutions, announced the latest advancements from its subsidiary, Naiz Fit.
Ronen Luzon, Founder and CEO of My Size Inc, said, “At My Size, we are committed to driving innovation and redefining the retail experience through technology. The integration of Generative AI into Naiz Fit’s offerings represents a significant milestone in our journey, offering unprecedented personalisation and engagement to both brands and consumers. This is just the beginning of how we envision the future of fashion tech.”
Naiz Fit is breaking barriers by enabling virtual try-ons directly from customers’ photos. This innovative feature eliminates the need for 3D garment modelling, leveraging existing product images for seamless integration. It will enable brands to offer their customers the ability to virtually mix and match garments, visualising how different items pair together.
Furthermore, Naiz Fit aims to extend this immersive experience to physical retail spaces through smart mirrors and digital points of sale equipped with cameras, enhancing the in-store shopping journey.
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