Pricer and Focal Systems shake hands on physical store digitalisation strategic collaboration.
Pricer, a specialist in digital shelf-edge solutions, and Focal Systems, a shelf-edge AI company, have announced a partnership focused on the acceleration of the digitisation and optimisation of the physical store for retailers worldwide.
Making its official debut at the National Retail Federation (NRF) Big Show, the tie up brings together Pricer’s work in dynamic pricing and shelf-edge communication with Focal Systems’ computer vision and product availability solutions. It will see the integration of Focal Systems’ AI-powered shelf vision cameras with Pricer’s electronic shelf label (ESL) platform.
“We are proud to combine our leadership in ESL technology with Focal Systems’ AI-powered shelf vision,” said Chris Chalkitis, CDO at Pricer. “Both companies share a belief in the digitalisation of the physical store. Pricer has been a pioneer in dynamic pricing and shelf-edge communication. With Focal Systems, we take the next step, digitising what’s on the shelf – and what’s not – to drive greater efficiency and performance for retailers.”
“Partnering with Pricer, a global leader with groundbreaking ESL technology and innovation, creates tremendous value for retailers,” said Kevin H. Johnson, CEO at Focal Systems. “Together, we deliver an integrated, data driven solution that reduces operational complexity, automates workflows, and enhances the in-store experience. We look forward to demonstrating this powerful collaboration to retailers and their customers.”
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