Through this partnership, home shoppers across Germany, Austria and Switzerland, along with the UK and the Republic of Ireland, will continue to receive an immersive, high-quality in-home shopping experience.
QVC Germany and QVC UK have extended their partnerships with SES in multi-year agreements, securing capacity on SES’s prime neighbourhood at the 19.2 degrees East for QVC HD, QVC2 HD and QVC Style HD channels.
Judith Haker, Director Platform Development & Distribution at QVC International, said, “The long-standing partnership with SES gives us the opportunity to continue to inspire our viewers with interactive live programming and attractive products. Thanks to our extended agreements, we are able to address our audience’s viewing habits and demand for in-home shopping experiences by ensuring our HD and SD channels remain available on all platforms across key European markets in the long term.”
Norbert Hölzle, Global Head of Media at SES, said, “QVC pioneered in-home shopping and continues to enhance the vCommerce experience as an integral and convenient part of viewers busy lives. These extensions also underscore the critical role satellite distribution plays for direct-to-home TV service in terms of its quality, reliability and reaching the widest audience possible.”
Through this partnership, home shoppers across Germany, Austria and Switzerland, along with the UK and the Republic of Ireland, will continue to receive an immersive, high-quality in-home shopping experience.