Radley is deploying Ometria’s customer platform to unify customer data, gain actionable insights, and deliver personalised experiences across all touchpoints.
Radley is rolling out Ometria’s customer data and experience platform.
“For over 25 years, Radley has been setting the standard for luxurious British handbags and accessories, combining timeless design with exceptional craftsmanship,” said Rebecca Taylor, Senior Product Marketing Manager at Ometria.
“Now, as they continue to grow, Radley has chosen Ometria to power their next chapter: unifying customer data, unlocking richer insights, and delivering even more personalised experiences.
The retailer is rolling out Ometria’s customer platform to unify customer data, unlock actionable insights, and deliver personalised journeys across every touchpoint.
James Fernie, Global DTC Director at Radley, said, “With Ometria’s CDP, we can finally bring all our customer data into one place, giving us a unified view of every individual whether they shop online, in-store, or at one of our outlets.”
“This clarity will help us uncover rich insights into customer preferences, behaviours, and journeys. Armed with this knowledge, alongside Ometria’s AI-powered predictive capabilities, we can deliver more personalised experiences, deepen relationships, and better serve our loyal customers.”
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