Retail Media Startup Thanks Raises Funding, Partners with eBay, Zip

Retail Media Startup Thanks Raises Funding, Partners with eBay, Zip

Since its launch in 2022, Thanks has expanded across APAC, the US, and the UK, and partners with retail marketplaces, ticketing platforms, and ecommerce brands worldwide.

Ad network specialist Thanks has announced both $2.6 million in seed funding from venture firms Peak XV Partners, Founder Collective and Side Stage Ventures, alongside multinational partnerships with eBay and Zip.

“We’re all customers at the end of the day, and we all navigate – and often avoid – the constant bombardment of ads. We built Thanks because we believe the relationship between advertisers and customers should be rewarding, but it must be delivered in a way that respects the customer and adds value to their day,” said Steven Tesoriero, Co-CEO and Co-founder at Thanks.

“Acquisition is broken – retention is everything! Customers want to feel valued when they buy, which is why brands like Sezzle and eBay partner with Thanks,” said Amanda Herson, General Partner at Founder Collective. “We back founders, not just ideas, and I’m incredibly impressed by Thanks’ vision to scale while keeping customer delight and brand authenticity at the core.”

Since its launch in 2022, Thanks has expanded across APAC, the US, and the UK. Today, it partners with a network of retail marketplaces, ticketing platforms, and ecommerce brands worldwide, including eBay, Zip, and Sezzle.

“We’ve always focused on enhancing the customer journey,” said Jake Necklen, Senior Director of Marketing at Sezzle. “Thanks not only drives incremental revenue but also provides customers with compelling, relevant offers at the perfect moment, which drives higher repeat usage and retention.”

“We are always seeking innovative ways to enhance our customer experience and drive sales. Our partnership with Thanks.co has proven to be a game-changer,” said Savannah Watt, Senior Growth Marketing Manager at HelloFresh. “They have been able to deliver new customers for us at a consistent rate and have not only boosted our sales, but also strengthened our brand’s presence in a competitive market.”

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