Tattle enables innovating speciality beverages, refining existing menu items, and optimising offerings based on genuine guest preferences.
Tattle, an AI-driven guest feedback and CX management platform that helps restaurant brands maximise guest satisfaction and revenue, has announced that Scooter’s Coffee will leverage Tattle to measure omni-channel guest sentiment and advance operational excellence across its network.
Founded in 1998 by Don and Linda Eckles in Bellevue, Nebraska, Scooter’s Coffee has grown to become one of the nation’s largest drive-thru coffee chains with over 900 locations across 32 states.
Through the Tattle partnership, the entire Scooter’s Coffee system, including Support Centre leadership, franchisees, and store managers will be equipped to automatically and privately survey guests after each visit, gaining deeper visibility into performance across critical operational categories including Beverage Quality, Speed of Service, Hospitality, and Accuracy, along with their underlying factors such as Flavor, Temperature, and Friendliness.
By unifying guest feedback, online reviews, and operational insights into one comprehensive platform, Tattle enables Scooter’s Coffee to continue innovating speciality beverages, refining existing menu items, and optimising offerings based on genuine guest preferences.
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The extensive guest feedback data powers Tattle’s proprietary AI algorithms, ”AI Coach,” which generate monthly objectives and strategic action items for each location that best enhance guest satisfaction and drive revenue while maintaining complete alignment with Scooter’s Coffee’s brand standards and operational excellence.
Scooter’s Coffee operators will also gain real-time guest recovery capabilities, centralised management of all online reviews, detailed beverage-level analytics, “contact us” forms, location performance benchmarking, and access to additional tools within Tattle’s integrated platform.
“At Scooter’s Coffee, our brand promise has always put people first, and that extends to understanding what our guests love and how we can continue exceeding their expectations,” said Michelle Wickham, Vice President of Operations at Scooter’s Coffee. “Partnering with Tattle empowers our franchisees and store teams with real-time insights that help us deliver on our commitment to speed, quality, and genuine experiences at every touchpoint. This partnership is about taking what already makes us special and making it even stronger.”
Tattle is an AI-driven customer feedback technology platform built with an open API that simplifies the guest feedback process and serves as the all-in-one solution for restaurant CX management. Using proprietary AI algorithms, Tattle measures satisfaction across all ordering channels and provides recommendations for high-impact enhancements to operational areas across restaurant locations to maximise guest satisfaction.
Additional Tattle integration benefits include:
- Omni-channel guest satisfaction measurement
- Reputation management, including managing and responding to all online reviews from Google, Yelp, Uber Eats, DoorDash and other platforms within one unified dashboard, with proven ratings increases across review platforms
- Incident Management System for recovering 1 in 3 guests with email templates and automation
- In-depth menu item-level feedback for optimising beverages, limited-time offers, recipes, and operational execution
- Single Location Dashboard providing Store Managers and franchisees with location-specific insights and actionable intelligence
- AI Coach for personalised guidance and recommendations of high-impact operational categories for enhancement across each location
- Contact Forms for seamless guest communication and inquiry management
- 10% average guest feedback penetration and a 94.7% survey completion rate
“Tattle is on a mission to revolutionise how restaurants manage their CX, operations and guest feedback,” said Alex Beltrani, founder and CEO of Tattle. “We’re excited to partner with Scooter’s Coffee, a brand experiencing remarkable growth while staying true to its founding principles.”
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