The partnership merges the search capabilities of SearchStax Site Search with Magnolia’s flexible, enterprise-grade DXP.
SearchStax, the Search Experience Company, and Magnolia, a composable digital experience platform (DXP), announced a technology partnership to empower marketing teams to deliver modern, highly personalised search experiences while driving unprecedented marketing agility.
This strategic partnership merges the search capabilities of SearchStax Site Search with Magnolia’s flexible, enterprise-grade DXP, offering marketers and developers the tools they need to create next-level digital experiences throughout the customer journey.
With the amount of content increasing across websites and applications, delivering relevant, personalised, and seamless search experiences is more crucial than ever to ensure visitors can find what they are looking for. Combining SearchStax’s advanced search technology with Magnolia enables organisations to enhance website performance and user engagement by providing visitors with fast, accurate, and contextually relevant search results.
The integration module allows Magnolia managed content to be fed into the SearchStax index, augmenting the search experience for end users. The improved search results surface Magnolia content, such as editorial, campaign, FAQs and other relevant assets. This enhances the website search experience, reduces “no result” searches and increases conversions.
Key Benefits of the Integration Include:
- Enhanced Search Experiences: Leverage SearchStax’s powerful search capabilities to deliver fast, relevant, and personalised search results that keep users engaged.
- Increased Marketing Agility: Utilise Magnolia’s flexible DXP or SearchStax’s Marketing Optimization Tools to quickly create, manage, and optimise content in response to evolving market conditions, backed by real-time insights from SearchStax.
- Seamless Integration: Developers can quickly integrate the SearchStax and Magnolia platforms, reducing time-to-market and improving overall efficiency.
- Future-Proof Technology: Both SearchStax and Magnolia are committed to continuous innovation, ensuring that their combined solution remains at the forefront of technology trends and best practices.
“Today’s marketing landscape demands agility, innovation, and a deep understanding of customer intent,” said Sameer Maggon, CEO at SearchStax. “Our partnership with Magnolia allows marketing teams to harness the full power of search to deliver personalised, data-driven experiences while staying agile and responsive to market demands. Together, we’re not just enhancing search capabilities; we’re reimagining how search can be used as a strategic asset in the marketing toolkit.”
Magnolia International’s CEO, Tim Brown, added, “This partnership with SearchStax aligns perfectly with our mission to provide marketers and developers with the best tools to manage and optimise content experiences. The integration enhances our platform’s ability to deliver content that resonates with visitors, driving engagement and conversions.”
Customers can now adopt SearchStax within their Magnolia DXP, and teams from both companies are ready to assist with implementation and optimisation.
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