As a Tesco Media first, a number of Tesco vans will receive a Coca-Cola Christmas makeover this Christmas season.
Tesco Media and Insight Platform has launched an exclusive campaign with Coca-Cola, with the aim of spreading festive cheer and pushing the hashtag #ActsOfKindness.
As a Tesco Media first, a number of Tesco vans will receive a Coca-Cola Christmas makeover this Christmas season.
Each van wrap invites interaction with a QR code for a chance to win a festive hamper. When people spot a van, they can join in with the hashtag #ISAWSANTA.
In a LinkedIn post, Tesco Media and Insight Platform said, “This campaign is a fantastic team effort between Coca-Cola Europacific Partners, Tesco, and Tesco Media. Huge thanks to everyone who made it happen. Here’s to a season of joy, kindness, and holiday magic!”
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