The AI platform will improve product discovery, support business growth and create remarkable customer experiences for the leading German-language bookseller.
Coveo, the enterprise AI platform that brings AI search and genAI to every point-of-experience, enabling remarkable personalised digital experiences that drive business outcomes and Thalia Bücher GmbH, the Hagen-based book retailer, announced that Thalia has chosen Coveo to deliver AI search, recommendations and personalisation on their commerce website.
Thalia has more than 500 bookstores across German-speaking countries in its network, 6,500 employees and a strong digital presence across their online commerce and app experience. Thalia is growing and plans to double their marketplace from 20 million items to 40 million items within the next three years. To achieve its growth targets and meet the changing needs of consumers, Thalia is entering into a partnership with Coveo to provide a true 1-1 experience and improve product discovery through AI-powered search and personalisation. Together, Coveo and Thalia will personalise the shopping experience to help book enthusiasts find exactly what they are looking for and help Thalia reduce manual site maintenance and deliver positive business outcomes.
Roland Kölbl, CCO at Thalia, said. “With Coveo’s decade of AI experience, AI search and recommendations, and strength in security, it is the best option to effectively support our strong growth targets in the digital sector.”
“Thalia understands the importance of integrating AI into their commerce experience to create remarkable customer experiences,” said Nick Bowles, Managing Director for EMEA at Coveo. “Providing relevant, personalised search and recommendations for brands with large and diverse catalogues even when a shopper is not logged in is where Coveo’s AI platform really shines. We have no doubt that Thalia shoppers will enjoy the new experience and return time and time again.”
Thalia’s new AI-powered commerce site will be refreshed using the Coveo PlatformTM later this year, just in time to find the perfect holiday gifts.
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