Specialty food retailer The Fresh Market connects with VusionGroup for first Vusion 360 roll-out for inventory management.
VusionGroup has been selected by The Fresh Market, an American fresh food and specialty grocery chain, to digitalise both signage and inventory management of its physical stores.
The tie up will bring in a suite of Vusion 360 technology solutions, including digital shelf labels, VusionCloud, Captana’s computer vision and AI technology, and Memory Store Analytics to all 166 locations across the United States, marking the first Vusion 360 roll-out in North America.
The aim here is to improve merchandising, inventory management, product quality, and efficiency while minimising waste. Additionally, using Cisco Meraki infrastructure already in place in stores, The Fresh Market will automatically connect VusionGroup’s IoT to existing access points, eliminating the need for additional hardware and reducing both the carbon footprint and operational costs.
“We’re thrilled to team up with VusionGroup and introduce their technology to The Fresh Market. With this integration, we’re transforming our stores into fast and efficient spaces.” said Brian Johnson, COO at The Fresh Market. “This partnership not only shows our dedication to elevating the shopping experience for our guests but also reflects our commitment to supporting our incredible team members.”
Philippe Bottine, CEO Americas & Group Deputy CEO at VusionGroup, commented, “We are thrilled to partner with The Fresh Market, swiftly advancing their digital transformation through our all encompassing Vusion 360 solutions.”
“This collaboration is a testament to our shared dedication to innovation and excellence within the retail landscape. Additionally, we are also very proud to roll-out our full suite of value added solutions across an entire retail chain for the first time, marking a pivotal milestone in the digital transformation of physical commerce.”



















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