Tripadvisor’s rewards programme is a free, app-first offering that gives travellers 5% in ‘Trip Cash’ on eligible bookings. The Trip Cash can be redeemed dollar-for-dollar with no blackout dates.
Tripadvisor is now offering travellers the opportunity to earn cash back on eligible bookings that are made through the travel guidance platform’s app.
The Massachusetts-based company announced the new loyalty programme, titled Tripadvisor Rewards. It is a free, app-first programme that will provide travellers a 5% in ‘Trip Cash’ for eligible bookings. The Trip Cash can be redeemed dollar-for-dollar with no blackout dates.
Cash back rewards will be available to more than just those who book trips on the app. Globetrotters who take the time to post reviews on TripAdvisor will also earn rewards, as will “planners and researchers who bring travel to life.”
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Some of the new programme’s key highlights include:
- 5% Trip Cashback: On eligible hotel and experience bookings made in the Tripadvisor app.
- Trip Cash = Real Cash: 1 Trip Cash = $1 off a future hotel or experience booking in-app.
- Earn More by Engaging: Users will be rewarded with bonus Trip Cash for planning, contributing, and reviewing.
- Automatic Enrollment: Every Tripadvisor member is automatically in—just download or open the app to start earning, no tiers, no blackout dates, no expiration on earnings.
The company stated in a statement that the rewards programme launch is part of a “broader strategic transformation focused on shifting the brand from a transactional, search-based tool to a high-frequency, engagement-led travel platform.”
“Tripadvisor Rewards is one of several strategic moves we’re making to build more direct, habitual relationships with travellers,” said Kristen Dalton, TripAdvisor’s president. “It’s not just about driving incremental bookings, it’s about repositioning Tripadvisor as the first place travellers turn to when they begin planning.”
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