Visit Shenandoah, Texas, integrates an AI-powered platform to create actionable, personalised itineraries that reflect visitors’ unique interests.
Visit Shenandoah, Texas, has launched its rebuilt website. Developed in partnership with Tempest, a digital solutions provider for destination organisations, the new site presents Shenandoah’s hotels, restaurants, entertainment venues, and shops through photography, video, immersive media, expanded partner listings, and a simplified layout to make planning a visit easier.
A main feature of the new site is the integration of SKYNAV aerial tours and Threshold 360 virtual tours, which allow visitors, meeting planners, sports organisers, and group travel coordinators to review the city from multiple perspectives.
Through SKYNAV’s aerial tours, users can see Shenandoah’s location within the greater North Houston/Woodlands area and its proximity to nearby cities and attractions, providing a clearer geographic context than standard maps.
Threshold 360’s 360-degree virtual tours support planning by allowing visitors to view hotels, restaurants, entertainment venues, and meeting spaces with a single click. Mindtrip, an AI-based platform, has also been added to assist visitors with trip-planning and itinerary-building tasks.
It works by taking the website’s rich destination content and using it to create actionable, personalised itineraries with photos, maps, distance estimates, and thoughtfully sequenced stops, so they can plan a trip that reflects their unique interests.
ALSO READ: Sports Fans Are Always On, but Engagement Strategies Are Struggling to Keep Up
Users can utilise prompts, AI search bars in various sections of the website, or hit the tab on the right side of their screen to open and engage the Mindtrip.AI Trip Planner and view a variety of guides for inspiration.
The rebuilt site also introduces significantly expanded partner listing pages. Each hotel, restaurant, and entertainment venue now features its own cleanly organised page with quick-access links to websites, social media, maps, and contact information.
New expandable “accordion” sections provide detailed information on amenities, cuisine types, meal services, meeting and event space details, and—where available—capacities, room dimensions, and downloadable floor plans.
Threshold 360 virtual tours are being provided for all hotels, entertainment venues and restaurants with private and semi-private dining areas as they are completed. Each tour will be embedded directly into its own accordion section, giving planners and visitors a comprehensive, real-time view of each property.
ALSO READ: The State of Customer Experience: What 2025 Taught Us
For hotels, listings include full amenity details, a breakdown of room types, and a dedicated meeting space section with room capacities and dimensions. Restaurant pages outline available event or group dining spaces, and entertainment venues include similar expandable sections to support family outings, group travel, corporate events, and private functions.
The website update also unlocks new content capabilities for Visit Shenandoah, including themed itineraries, expanded maps and tours, improved blog visibility, and the ability to build private pages for events and groups. The migration to Tempest’s platform provides a scalable digital foundation, enabling the organisation to add new modules and features as it continues to grow.
Gregg Shapiro, President & Chief Creative Officer at Tempest, said, “This new website elevates Shenandoah’s digital presence and gives the destination and its hospitality partners a future-ready foundation built for today’s evolving search landscape, including AI-powered discovery.”
Shapiro added, “Working with the Visit Shenandoah team has been incredibly rewarding, and we’re proud to help bring their vision to life with a website that combines thoughtful design and best-in-class technology.”
ALSO READ: Agentic AI Is Moving CX From Pilots to Performance
Ty Downing, COO of SKYNAV, said, “Shenandoah is just the fourth city in Texas—and the smallest in geographic size—to embrace and utilise our technology, which is typically adopted by much larger DMOs. Their use of SKYNAV’s aerial tours to highlight both what the city offers and its regional accessibility is exceptionally forward-thinking.”
Downing added, “With SKYNAV, visitors don’t just view a destination—they step into it. Shenandoah’s compact, easy-to-navigate footprint and adjacency to nearby attractions come to life in a way traditional maps simply can’t show, while also demonstrating why it’s a logical hub and gateway for those wishing to explore the greater North Houston/Woodlands area.”
Brody Enwright, Director of Growth and Customer Success at Threshold 360, said, “Currently, only about 20–30 DMOs are integrating SKYNAV and Threshold 360 technologies into their websites, and it is rare to see a small DMO deploy these tools with such scale and intention.”
Enwright added, “Shenandoah is setting a standard typically seen from DMOs with far larger budgets, and the result is a dramatically improved visitor planning experience.”
ALSO READ: The Trade-Offs That Reveal True Customer Centricity
Amplitude is a product analytics platform, enabling businesses to track visitors with the help of collaborative analytics. The platform leverages the capabilities of 
Zoho Social, a part of Zoho’s suite of 50+ products, is a comprehensive social media management platform for businesses and agencies. The Zoho Social dashboard includes a robust set of features, such as Publishing Calendar, Bulk Scheduler, and Approval Management to offer businesses all the essential social media publishing tools. Its monitoring tools help enterprises track and respond to relevant social conversations.
Microsoft Dynamics 365 represents a robust cloud-based CRM solution with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring, sentiment analysis, etc. Currently, Microsoft operates in 190 countries and is made up of more than 220,000 employees worldwide.
HubSpot is an inbound marketing, sales, and customer service software provider, offering robust CRM and automation solutions. Some of its products include Marketing Hub, Sales Hub, Operations Hub, Content Hub, Commerce Hub, Marketing Analytics and Dashboard Software. Guided by its inbound methodology, HubSpot enables companies to prioritise innovation and customer success.
Monday.com is a project management software company, offering a cloud-based platform that enables businesses 
Headquartered in San Mateo, California, Freshworks is a global AI-powered business software provider. Its tech stack includes a scalable and comprehensive suite for IT, customer support, sales, and marketing teams, ensuring value for immediate business impact. Its product portfolio includes Customer Service Suite, Freshdesk, Freshchat, Freshcaller, Freshsuccess, and Freshservice. Freshservice for Business Teams has helped several global organisations to enhance their operational efficiency.
Talkdesk offers an innovative AI-powered customer-centric tech stack to its global partners. The company provides generative AI integrations, delivering industry-specific solutions to its customers. Talkdesk CX Cloud and Industry Experience Clouds utilise modern machine learning and language models to enhance contact centre efficiency and client satisfaction.
The company offers comprehensive cloud-based solutions, such as Microsoft Dynamics 365, Gaming Consoles, Microsoft Advertising, Copilot, among other things, to help organisations offer enhanced CX and ROI. Its generative-AI-powered speech and voice recognition solutions,such as Cortana and Azure Speech Services empowers developers to build intelligent applications.
IBM is a global hybrid cloud and AI-powered 
Uniphore is an enterprise-class, AI-native company that was incubated in 2008. Its enterprise-class multimodal AI and data platform unifies all elements of voice, video, text and data by leveraging Generative AI, Knowledge AI, Emotion AI and workflow automation. Some of its products include U-Self Serve, U-Assist, U-Capture, and U-Analyze. Its Q for Sale is a conversational intelligence software that guides revenue teams with AI-powered insights, offering clarity on how to effectively keep prospects engaged.
Google Cloud accelerates every organisation’s ability to digitally transform its business. Its enterprise-grade solutions leverage modern technology to solve the most criticial business problems 
8×8 offers out-of-the-box contact centre solutions, assisting all-size businesses to efficiently meet customer needs and preferences. It offers custom CRM integrations support and integrates effortlessly with third-party CRMs like Salesforce, Microsoft Dynamics, Zendesk, and more. Offering global support in all time zones & development teams in 5 continents, its patented geo-routing solution ensures consistent voice quality.
Sprinklr is a comprehensive enterprise software company for all customer-focused functions. With advanced AI, Sprinklr’s unified customer experience management (Unified-CXM) platform lets organisations offer human experiences to every customer, every time, across any modern channel.
Upland offers a comprehensive suite of contact centre and customer service solutions with products including InGenius, Panviva, Rant & Rave, and RightAnswers. InGenius enables organisations to connect their existing phone system with CRM, further enhancing agent productivity. Panviva provides compliant and omnichannel capabilities for highly regulated industries. Whereas, Rant & Rave, and RightAnswers are its AI-powered solutions, 
Hootsuite, headquartered in Vancouver, is a social media management platform that streamlines the process of managing multiple social media accounts. Some of its core offerings include social media content planning and publishing, audience engagement tools, analytics and social advertising. Its easy-to-integrate capabilities help marketing teams to schedule and publish social media posts efficiently.
Brandwatch enables businesses to build and scale the optimal strategy for their clients with intuitive, use-case-focused tools that are easy and quick to master. Bringing together consumer intelligence and social media management, the company helps its users react to the trends that matter, collaborate on data-driven content, shield the brand from threats and manage all the social media channels at scale.
Adobe Experience Cloud offers a comprehensive set of applications, capabilities, and services specifically designed to address day-to-day requirement for personalised customer experiences at scale. Its platform helps play an essential role in managing different digital content or assets to improve customer happiness. Its easy-to-optimise content gives users appropriate marketing streams, ensuring product awareness.
Salesforce-owned Tableau is an AI-powered analytics and business intelligence platform, offering the breadth and depth of capabilities that serve the requirements of global enterprises in a seamless, integrated experience. Marketers can utilise generative AI models, AI-powered predictions, natural language querying, and recommendationsons.
Contentsquare is a cloud-based digital experience analytics platform, helping brands track billions of digital interactions, and turn those digital 
Zoho Corporation offers innovative and tailored software to help leaders grow their business. Zoho’s 55+ products aid sales and marketing, support and collaboration, finance, and recruitment requirements. Its customer analytics capabilities come with a conversational feature, Ask Zia. It enables users to ask questions and get insights in the form of reports and widgets in real-time.
Fullstory is a behavioural data platform, helping C-suite leaders make informed decisions by injecting digital behavioural data into its analytics stack. Its patented technology uncovers the power of quality behavioural data at scale, transforming every digital visit into actionable insights. Enterprises can increase funnel conversion and identify their highest-value customers effortlessly.
Started in 2005 in a Sweden-based small town, Norrköping, Voyado offers a customer experience cloud platform that includes a customer loyalty management system. This platform helps businesses design and implement customer loyalty programs, track customer 
TapMango provides a comprehensive, customisable, flexible and feature-rich customer loyalty program. The loyalty tools include an integrated suite of customised consumer-facing technology, easy-to-use merchant tools, and automation algorithms, all aimed at enhancing customer experience. Adaptable to any industry, TapMango’s platform helps merchants compete with larger chains, converting customer one-time purchases into profitable spending habits.
Adobe Experience Cloud offers a comprehensive set of applications, capabilities, and services specifically designed to address day-to-day requirements for personalised customer experiences at scale. Its innovative platform has played an essential role in managing different digital content or assets, to improve customer happiness or satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage.
