Zippy’s Unveils Enhanced Digital Ordering with Bottle Rocket

Zippy’s Unveils Enhanced Digital Ordering with Bottle Rocket

The collaboration underscores Bottle Rocket’s dedication to empowering brands with transformative digital solutions that boost customer engagement and operational excellence. 

Bottle Rocket has announced the successful launch of Zippy’s Restaurants’ enhanced digital ordering platform. 

This collaboration supports Zippy’s transition to a more streamlined digital experience, making it easier for customers—including its most loyal fans, known as Zipsters—to order and enjoy Hawaii’s comfort food, now available in both Hawaii and its new Las Vegas location.

“This digital transformation is a game-changer for Zippy’s,” said Kevin Yim, Vice President of Marketing & Communications at Zippy’s. “Our partnership with Bottle Rocket has not only delivered a superior ordering experience but has also laid a flexible, future-proof foundation for our digital growth.” 

“This transformation will significantly enhance customer satisfaction, streamline operations, and ultimately drive our business forward by making it easier and more enjoyable for everyone to connect with Zippy’s, whether they’re ordering a Zip Pac or our famous chilli.”

The upgrade represents a step in Zippy’s commitment to advancing restaurant technology and improving the overall customer journey. Recognising the growing dominance of online orders, Zippy’s partnered with Bottle Rocket for end-to-end expertise in user experience (UX), visual design, and platform development. 

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The goal: to streamline ordering while authentically integrating Zippy’s iconic brand and its deep connection to the Hawaii community.

“Our approach centred on understanding Zippy’s unique brand, operational needs, and, critically, their customers’ expectations,” said Matt Smith, EVP, Client Engagement & Growth at Bottle Rocket.

“By focusing on intuitive UX, engaging design, and a flexible MACH-based architecture, we’ve crafted a digital ordering platform that extends the Zippy’s experience directly into customers’ hands.”

“We anticipate increased order values as customers discover the expanded ease and breadth of options available online, a trend Zippy’s is already observing.”

The new platform empowers customers to order their favourite local comfort foods faster and more conveniently online, via their phones, or in-store. 

Improvements include:

  • Streamlined process with fewer steps.
  • Order breakfast items for the next day, anytime.
  • More food images for easier selection.
  • Real-time updates and wait times.
  • Support for loyalty programs and exclusive digital deals.
  • Redesigned for intuitive navigation and a modern feel.

This collaboration underscores Bottle Rocket’s dedication to empowering brands with transformative digital solutions that boost customer engagement and operational excellence. 

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