The framework agreement will leverage Pricer’s electronic shelf label suite and its cloud-based Pricer Plaza platform to enhance in-store efficiency, optimise pricing, and improve the CX across Coop Norge’s retail network.
Pricer has signed a new framework agreement with Coop Norge. The agreement makes Pricer a supplier of in-store communication and digitalisation solutions based on electronic shelf labels (ESL) for Coop Norge’s network of more than 1,000 stores across the country.
Coop Norge, a long-standing customer, has selected its digital shelf-edge solution for the supply and installation across its various store formats, including banners such as Obs, Obs Bygg, Extra, Coop Mega, Coop Prix, and Coop Marked/Matkroken.
“We are very proud to deepen our relationship with Coop Norge, a leading player in the Norwegian grocery market and a valuable long-term customer,” said Kajsa Blixth, Chief Commercial Officer at Pricer.
“This framework agreement underscores the confidence in Pricer’s solutions, and the value derived from a close, direct collaboration. We look forward to supporting Coop Norge’s continued digitalisation and their goal of delivering an outstanding in-store experience across all their banners.”
The framework agreement will leverage Pricer’s suite of electronic shelf label solutions and the cloud-based retail operating platform Pricer Plaza, with the aim of enhancing in-store operational efficiency, optimising pricing, and improving the customer experience for Coop Norge’s retailers.
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