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5 Holiday Marketing Campaigns of 2023 You Shouldn’t Miss

30% of consumers will shop for gifts this holiday season year-round by 2026, encouraging brands to plan innovative holiday marketing campaigns. As an outcome,...

The Godfathers of Martech on What to Expect in 2024

In the new Martech for 2024 report, Scott Brinker, Editor of the chiefmartec blog and Frans Riemersma, Founder of MartechTribe, explore various themes, such...

Does the EU AI Act Pose a Threat to the Tech and Business Landscapes?

The EU AI Act is poised to impact the utilisation of specific AI tools by enterprise businesses, particularly those employed in decision-making processes. 62% of...

Move Over Apps, It’s PWA’s Turn

Technically a website, a progressive web app is seamless and cost-effective. With high-resolution images and videos and page load 4x faster than a traditional website,...

Do Dark Posts Have A Brighter Side?

Dark posts are inexpensive sponsored messages that allow marketers to programmatically target demographics without littering their brand's newsfeed. Are consumers aware that sponsored posts don’t...
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