Asda Picks Virtualstock As Tech Partner For Online Product Range

Asda Picks Virtualstock As Tech Partner For Online Product Range

Virtualstock was tapped as technology platform of choice by Asda to extend supermarket chain’s online product range.

UK grocery giant, Asda, is working with Virtualstock as it extends its online product range, across multiple categories.

One of the first sellers to go live on george.com is Decathlon, which will be ranging a selection of sporting equipment, and more sellers are expected to be added in the coming weeks.

“Working with Virtualstock has enabled us to extend our range to customers by onboarding trusted brands such as Decathlon. This has given us the opportunity to appeal to a wider customer audience and grow our revenue,” said Andrew Thompson, Senior Manager Ecommerce Portfolio at Asda.

“We are delighted to have partnered with Asda. This is a continuation of an emerging trend to grow online sales through carefully selected partners to create a curated online extended range,” said Ed Bradley, CEO at Virtualstock.