Lumina Datamatics Launches Cloud-Based Solution For Alt Text

Lumina Datamatics’ ARTY helps publishers create high-quality alt text for images and reutilise existing alt text. ARTY helps reduce time to market and provides cost savings to publishers.

Lumina Datamatics, a strategic partner to global publishers providing content, analytics, and technology solutions, has launched ARTY, a cloud-based workflow solution that helps publishers create, manage, and re-use alt text using Lumina Datamatics’ artificial intelligence and machine learning algorithm.

Lumina Datamatics’ ARTY helps publishers create high-quality alt text for images and reutilise existing alt text. ARTY helps reduce time to market and provides cost savings to publishers.

Being a cloud-based solution, ARTY is easily accessible from anywhere, anytime. The benefits of using ARTY include:

• Cost sheet to help customers decide the budget
• Keyword search to look at similar alt text
• Dynamic workflow that helps in tracking the movement of assets
• On-the-spot feedback to manage consistency

Sameer L. Kanodia, Managing Director & C.E.O., Lumina Datamatics said, “Alt text is a challenge for publishers globally. We believe, with ARTY, publishers will experience a reduced turn-around time and deliver accessible content accurately.’’