This collaboration will expand the options for conducting product sampling and influencer campaigns for PowerReviews’ and 1WorldSync’s brand clients through Stars and Stories’ extensive network.
PowerReviews, a provider of ratings, reviews and other user-generated content (UGC) solutions, and Stars and Stories, a product sampling platform, announced a strategic partnership aimed at elevating the way brands and retailers engage with consumers across Europe.
This collaboration will provide PowerReviews’ and 1WorldSync’s brand clients with expanded options for conducting product sampling and influencer campaigns through Stars and Stories’ extensive network and expertise across 18 countries in Europe, covering 25 languages.
“Our goal is to help all players in the space unify commerce by making ratings and reviews more transparent, accessible and authentic,” said Steve Sivitter, CEO of 1WorldSync. “An open ecosystem for product content is better for brands and better for shoppers, and we’re excited to partner with vendors like Stars and Stories who share this sentiment.”
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Jeroen den Bok, CEO at Stars and Stories, added, “We are excited to join forces with PowerReviews and 1WorldSync to combine our strengths and create unparalleled opportunities for brands and retailers in the European market. Together, we will empower companies to harness the authentic voice of the consumer and build stronger relationships with their target audiences.”
By leveraging Stars and Stories’ established “Reviewclub” and sampling portfolio, PowerReviews will enhance its Syndication Partner Network, enabling seamless content distribution and amplification for brands and retailers.
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