Roksanda’s acquisition is a part of TBG’s new growth strategy to build brands on a global scale.
London-based luxury womenswear brand Roksanda has been acquired by The Brand Group (TBG), a global consumer-driven brand development and operating business headed up by Damian Hopkins, who is also the founder and CEO of PDS Radius Brands, the brand management and licensing agency.
Damian Hopkins, Chief Executive and Co-founder of TBG, said, “I have long been an admirer of the Roksanda brand and her work, and we are thrilled to be partnering and securing the future of this iconic brand in its next chapter, whilst celebrating British luxury and supporting the impact that British creativity can have on the global stage.”
Caroline Rush, Chief Executive at the British Fashion Council, said, “This exciting new partnership will allow Roksanda to focus on long term sustainable growth through her lens of beautifully designed womenswear knowing that The Brand Group has the infrastructure and support to develop new markets and new categories.”
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According to TBG, its acquisition of London Fashion Week label Roksanda is part of its new growth strategy to build brands on a global scale, and it will work with the British luxury brand to reach new audiences while maintaining loyal customers.
Prior to partnering with TBG, the contemporary womenswear label known for its feminine silhouettes and bold use of colour, had filed a notice of intent to appoint an administrator due to what it called recent volatile market conditions.
TBG has offices in London and Hong Kong and aims to develop and grow fashion and home brands on a global scale, with a proven track record of success across various disciplines.
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