Personetics embeds its AI platform within Fiserv Experience Digital, enabling banks and credit unions to deliver personalised financial guidance, contextual recommendations and more relevant digital banking experiences.
Personetics, a provider of AI-powered cognitive banking solutions that help financial institutions deliver personalised digital experiences, has announced that its AI-driven platform is now embedded within Experience Digital (XD) from Fiserv, giving banks and credit unions new ways to deliver more personalised digital experiences to customers and members.
By embedding AI directly into the digital banking experience, financial institutions can act on data in real time to deliver timely prompts, contextual guidance and relevant offers within XD. For consumers, this provides greater support for managing cash flow, building savings and making informed financial decisions. For small businesses, it offers tools to better manage working capital, anticipate needs and respond more quickly to changing business conditions.
“Financial institutions have no shortage of data, but many still struggle to translate that information into timely, relevant action. By embedding Personetics within Experience Digital, Fiserv is helping banks and credit unions deliver more human, personalised digital experiences that can improve money management for consumers and help small businesses operate with greater confidence,” said Udi Ziv, CEO, Personetics.
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With Personetics embedded natively within XD, financial institutions can identify key moments and respond with contextual experiences, from proactive financial guidance to tailored recommendations and targeted offers. The result is a more intuitive digital experience that feels relevant and actionable for end users.
“Consumers and small businesses increasingly expect digital banking experiences that are intuitive and responsive. With this collaboration, our clients can use the data they already have to deliver timely guidance and personalised engagement that creates meaningful value for the consumers and businesses they serve,” said Vishal Dalal, Chief Product Officer, Fiserv.
For financial institutions, the integration connects engagement to measurable outcomes, including deposit growth, retention and wallet share. For account holders, it makes digital banking more useful in everyday moments by surfacing the right insight or next best action at the right time.
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