Martech

Here’s 5 Loyalty Programs To Get You Inspired

The world as we know has seen many transitions in the past two decades. With regards to businesses, we’ve seen many companies come and...

Predicting The Future To Take CX To The Next Level

What’s the new bar for CX? Predictive analytics. It helps businesses to know what customers want and helps keep them loyal We’ve stepped into the...
British Airways

Unlocking The Value Of Customer

BRAND STORY From automated lounge entry to new digital signage across the airport, British Airways is focused on making the customer journey stress-free On a...
disney 2

Happiest Place On Earth Is Driven By Technology And CX

BRAND STORY Behind the magic of Disney’s theme parks is simply perfectly designing processes, repeated at scale. The father of Mickey Mouse, a filmmaker with...
The-Evolution-of-Consumer-Demographics

The Evolution Of Consumer Demographics

After a year of uncertainty, it’s no surprise that businesses are looking ahead to refresh and refine their digital advertising techniques and strategies to...
Dont-Just-Collect-Data,-Create-Value

Don’t Just Collect Data, Create Value

Service Measures and Metrics are a valuable building block for service improvement. But to build a service culture, the methodology of these metrics must...
10 Customer Experience Trends For 2022

10 Customer Experience Trends For 2022

As some of you may know, I like to predict which scenarios have the potential of disrupting the world of marketing and CX. There...
CX Leaders And Their Lessons

Here’s What Can You Learn From The CX Leaders 

Providing an outstanding customer experience (CX) has become increasingly important as we move to hybrid environments. CX isn’t just about digital spaces. Even for local...

Can You Google-Out Google?

The growing consumer privacy concerns and a resurgence of antitrust scrutiny on Google has led investors and companies to bite off a chunk of...

GigCX Is The New Customer Service Savior

It is no secret that Gig Customer Service, or GigCX, a term used for deploying gig-based people to provide customer service, is attracting quite...

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