Various banks and BFSI tech stack providers teamed up to offer hassle-free customer journeys – from enhancing digital banking experiences to providing personalised insurance recommendations. Know more about our top picks.
A lot of tech integrations disrupted the European BFSI sector, from enhancing digital banking experiences to providing personalised insurance recommendations. As an initiative to gain a competitive edge, banks and financial institutes across the continent are partnering with various global fintech solution providers. These tech alliances are a cognitive step to deliver a seamless customer experience.
Delving into the trendsetting alliance that happened in the last two years, we picked the top 20 BFSI technology partners that are helping European banks enhance CX.
Top 20 BFSI Tech Partners Enhancing CX
1.Accenture
One of the driving forces behind building exceptional digital banking facilities is Accenture. This generative AI-powered and hyper-automated IT platform enables banks to incorporate next-generation emerging technologies and deliver tailored services to their customers. For instance, Caixa Bank leveraged the tech capabilities of Accenture to enhance its internal and customer-related processes by unleashing the potential of Generative AI.
CX Solution: End-to-end core banking solutions, including credit operations, personalised banking, etc.
2. BackBase
Empowering banks to modernise their customer engagement orchestration architecture for streamlined customer journeys, BackBase is a composable engagement banking platform. This engagement banking platform partnered with Denmark-based Danske Bank, helping the latter to tailor its digital CX according to the user’s needs and preferences.
CX Solution: Digital onboarding, investment, and lending along with self-service investment (Engagement banking platform)
3.Bankable
Bankable is a banking-as-a-service(BaaS) provider, having its headquarters in London, U.K. In June 2023, Bankable acquired Arex Markets, a Barcelona-based startup for embedding working capital into its existing API-first digital platform. As a consequence, it has helped neobanks develop cards, payments, and credit solutions tailored to specific customer needs.
CX Solution: Banking-as-a-service(BaaS) platform, payment card programs, virtual ledger manager
4.Blueshift
Customer engagement and experiences are a priority for every industry, and the banking industry tops this list. Blueshift is bridging the gap between financial institutions and their customers with its 1:1 communication resources. For example, Freedom Finance and Laurel Road by Key Bank utilise Blueshift’s unified campaign orchestration solutions to offer personalised solutions to their customers.
CX Solution: Personalised finance product marketing and recommendations
5.Capita
Capita, an international business process and outsourcing service provider headquartered in London, is helping several retail banks to transform their digital capabilities. In a highly regulated and complex industry, its core banking solutions are powering its partners to transform their customer journeys. All thanks to its data-driven solutions that come with added personalisation.
CX Solution: Sustainable and scalable banking capabilities
6.Dataiku
In this ever-changing banking ecosystem where customers’ financial preferences shift rapidly, Dataiku brings an analytics and AI-powered approach to its banking technology. Its pre-built projects and ready-to-use templates accelerate the delivery of AI roadmap to any banking system while fitting in well in today’s regulatory environment. Previously, Dataiku has helped BNP Paribas to power its fraud detection capabilities, reducing false positives by 60%.
CX Solution: Gen-AI-powered banking capabilities
7.Data.ai
By offering AI-driven fintech solutions, Data.ai is helping global banks leverage them into their existing technology stack. To name a few, DBS Bank, Jibun Bank are utilising Data.ai’s offerings to deliver personalised experiences to their customers. Its AI-focused solutions help banks understand user sentiments at scale, further giving them tailored assistance.
CX Solution: AI-driven personalised experiences and product offering
8.IBM
Hitting the headlines in 2023 for building its first European quantum data centre, IBM is worth considering as a BFSI tech vendor. Its futuristic omnichannel solutions help banks offer customers seamless digital banking experiences, from onboarding to personalised AI-enabled chatbot responses for solving immediate problems.
CX Solution: Conversational AI capabilities for a personalised experience
9.iGCB
Yet another trendsetter in the banking and finance industry, iGCB is powering various European banks to enhance their digital banking offerings. For instance, OTP Bank Group selected iGCB’s Intellect Digital Core (IDC) to modernise its banking operations in Central and Eastern Europe. This partnership is helping the bank to utilise AI, data analytics, agile architecture, and core-agnostic integration for enhanced end-customer experience in real-time.
CX Solution: Cloud-native, Microservices-based composable embedded banking solution
Also Read: BFSI Disruptors: These 15 Banks Decided to Shake Things Up in 2023
10.Mambu
Previously, in the November 2023 headlines for its partnership with UK’s Aldermore Bank, Mambu is helping banks build their customer-focused BaaS models. Its cloud-native banking platform is a boon for all the banks who want to launch financial products and services at a scale.
CX Solution: Banking-as-a-service(BaaS) Platform, Embedded Finance
11.Maintel
Maintel is a UK-based managed technology provider that is helping a lot of banks to increase their customer engagement. Recently, it partnered with Genesys to introduce managed contact centre services for Vanquis Banking Group. Maintel’s financial and insurance tech stack enables its partners to thrive in a highly competitive BFSI market while keeping customer data secure.
CX: Multi-channel Chat Integrations
12.Meiro.io
With its proficient R&D team operating in Central Europe, Meiro.io is a robust banking CDP, empowering banks to enhance their omnichannel campaign management solutions. Tried and trusted by global BFSI brands, Meiro enables the delivery of personalised CX, whilst ensuring data compliance and sovereignty requirements.
CX Solution: Personalised customer engagement and solutions
13. Merkle
Merkle is immensely popular amongst the small and mid-sized banks in the Nordic region for its partnership with SDC (Scandinavian Data Central). The duo has helped over 114 banks in the category to compete with large banks by utilising its Denmark-based managed IT infrastructure. Consequently, it has helped the booming banks in the region to deliver exceptional customer service and experience.
CX Solution: Managed IT infrastructure for small and mid-sized banks
14.Nagarro
Nagarro, a Germany-based banking technology provider, and strategic partner of various global fintech providers like Temenos, and Mambu, is exceptional in its CX capabilities. Its out-of-the-box technologies marry perfectly with the ever-evolving banking compliance across Europe.
CX Solution: Modern Lending Capabilities, Adaptive Core Banking Solutions
15.NTT Data
Always encouraging banks to transform their journey from mainframe to AI-powered cloud environment, NTT Data is serving over 320 global banks. One of its recent collaborations was with a multinational Spanish Bank that helped the latter to introduce customised IoT-based lending solutions for end customers.
CX: Robo advisors and automated investment tools
16.Oracle Flexcube
After striking a deal with Slovenia’s SID Bank to introduce its core banking capabilities, Oracle Flexcube is already in the good books of European banks. It holds technical expertise in facilitating and streamlining FCA-compliant banking solutions with end-to-end product and operational capabilities. Oracle’s FLEXCUBE Universal Banking and Oracle Banking Payments solutions, helping global banks enhance customer experience.
CX Solution: FLEXCUBE Universal Banking, Oracle Banking Payments solutions
17.Salesforce
Salesforce is a global technology provider that is helping various European banks transform their customer data into actionable insights. This all-in-one CRM platform keeps on acquiring innovative banking technology companies to add an extra layer of advancement to its existing tech stack. For instance, it powered nCino’s cloud-based banking OS. Currently, the UK’s OneSavings bank utilises it for streamlining customer interactions.
CX Solution: End-to-end core banking capabilities
18.Temenos
Temenos is a global SaaS provider that has helped many European banks incorporate BaaS solutions in their existing systems. Its pre-configured APIs not only help banks innovate their existing ecosystem but also match ever-changing customer needs. For instance, Romania-based Libra Internet Bank is utilising Temenos’s platform-enabled core banking integrations to modernise its cross-border payment solutions.
CX Solution: Scalable BaaS solutions, Personalisation (wealth management, investment banking services, retail banking, etc.)
19.TCS
Recently in the headlines for its collaboration with UK-based Aviva, TCS is yet another force driving the European BFSI industry. Its cloud-native platform helps financial institutions and banks offer secure, frictionless and personalised omnichannel customer journeys. Consequently, it eliminates enterprise complexities, helping them to deliver best-in-class customer experience.
CX Solution: Cloud-native and Scalable Digital Platform
20.Tuum
Grabbing the attention of various banking and financial institutions, Tuum is a UK-based company, that brings modular core banking capabilities. Its precisely configured core banking models and faster go-to-market APIs, help European banks to replace their age-old legacy systems with innovative ones without impacting the existing customer data.
CX Solution: Scalable core banking platform



















Microsoft Dynamics 365 represents a robust cloud-based CRM solution with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring, sentiment analysis, etc. Currently, Microsoft operates in 190 countries and is made up of more than 220,000 employees worldwide.
HubSpot is an inbound marketing, sales, and customer service software provider, offering robust CRM and automation solutions. Some of its products include Marketing Hub, Sales Hub, Operations Hub, Content Hub, Commerce Hub, Marketing Analytics and Dashboard Software. Guided by its inbound methodology, HubSpot enables companies to prioritise innovation and customer success.
Monday.com is a project management software company, offering a cloud-based platform that enables businesses
Headquartered in San Mateo, California, Freshworks is a global AI-powered business software provider. Its tech stack includes a scalable and comprehensive suite for IT, customer support, sales, and marketing teams, ensuring value for immediate business impact. Its product portfolio includes Customer Service Suite, Freshdesk, Freshchat, Freshcaller, Freshsuccess, and Freshservice. Freshservice for Business Teams has helped several global organisations to enhance their operational efficiency.
Talkdesk offers an innovative AI-powered customer-centric tech stack to its global partners. The company provides generative AI integrations, delivering industry-specific solutions to its customers. Talkdesk CX Cloud and Industry Experience Clouds utilise modern machine learning and language models to enhance contact centre efficiency and client satisfaction.

The company offers comprehensive cloud-based solutions, such as Microsoft Dynamics 365, Gaming Consoles, Microsoft Advertising, Copilot, among other things, to help organisations offer enhanced CX and ROI. Its generative-AI-powered speech and voice recognition solutions,such as Cortana and Azure Speech Services empowers developers to build intelligent applications.
IBM is a global hybrid cloud and AI-powered
Uniphore is an enterprise-class, AI-native company that was incubated in 2008. Its enterprise-class multimodal AI and data platform unifies all elements of voice, video, text and data by leveraging Generative AI, Knowledge AI, Emotion AI and workflow automation. Some of its products include U-Self Serve, U-Assist, U-Capture, and U-Analyze. Its Q for Sale is a conversational intelligence software that guides revenue teams with AI-powered insights, offering clarity on how to effectively keep prospects engaged.
Google Cloud accelerates every organisation’s ability to digitally transform its business. Its enterprise-grade solutions leverage modern technology to solve the most criticial business problems 
8×8 offers out-of-the-box contact centre solutions, assisting all-size businesses to efficiently meet customer needs and preferences. It offers custom CRM integrations support and integrates effortlessly with third-party CRMs like Salesforce, Microsoft Dynamics, Zendesk, and more. Offering global support in all time zones & development teams in 5 continents, its patented geo-routing solution ensures consistent voice quality.
Sprinklr is a comprehensive enterprise software company for all customer-focused functions. With advanced AI, Sprinklr’s unified customer experience management (Unified-CXM) platform lets organisations offer human experiences to every customer, every time, across any modern channel.
Upland offers a comprehensive suite of contact centre and customer service solutions with products including InGenius, Panviva, Rant & Rave, and RightAnswers. InGenius enables organisations to connect their existing phone system with CRM, further enhancing agent productivity. Panviva provides compliant and omnichannel capabilities for highly regulated industries. Whereas, Rant & Rave, and RightAnswers are its AI-powered solutions,
Zoho Social, a part of Zoho’s suite of 50+ products, is a comprehensive social media management platform for businesses and agencies. The Zoho Social dashboard includes a robust set of features, such as Publishing Calendar, Bulk Scheduler, and Approval Management to offer businesses all the essential social media publishing tools. Its monitoring tools help enterprises track and respond to relevant social conversations.
Hootsuite, headquartered in Vancouver, is a social media management platform that streamlines the process of managing multiple social media accounts. Some of its core offerings include social media content planning and publishing, audience engagement tools, analytics and social advertising. Its easy-to-integrate capabilities help marketing teams to schedule and publish social media posts efficiently.
Brandwatch enables businesses to build and scale the optimal strategy for their clients with intuitive, use-case-focused tools that are easy and quick to master. Bringing together consumer intelligence and social media management, the company helps its users react to the trends that matter, collaborate on data-driven content, shield the brand from threats and manage all the social media channels at scale.
Zoho Corporation offers innovative and tailored software to help leaders grow their business. Zoho’s 55+ products aid sales and marketing, support and collaboration, finance, and recruitment requirements. Its customer analytics capabilities come with a conversational feature, Ask Zia. It enables users to ask questions and get insights in the form of reports and widgets in real-time.
Salesforce-owned Tableau is an AI-powered analytics and business intelligence platform, offering the breadth and depth of capabilities that serve the requirements of global enterprises in a seamless, integrated experience. Marketers can utilise generative AI models, AI-powered predictions, natural language querying, and recommendationsons.
Fullstory is a behavioural data platform, helping C-suite leaders make informed decisions by injecting digital behavioural data into its analytics stack. Its patented technology uncovers the power of quality behavioural data at scale, transforming every digital visit into actionable insights. Enterprises can increase funnel conversion and identify their highest-value customers effortlessly.
Contentsquare is a cloud-based digital experience analytics platform, helping brands track billions of digital interactions, and turn those digital
Amplitude is a product analytics platform, enabling businesses to track visitors with the help of collaborative analytics. The platform leverages the capabilities of
Adobe Experience Cloud offers a comprehensive set of applications, capabilities, and services specifically designed to address day-to-day requirement for personalised customer experiences at scale. Its platform helps play an essential role in managing different digital content or assets to improve customer happiness. Its easy-to-optimise content gives users appropriate marketing streams, ensuring product awareness.
Started in 2005 in a Sweden-based small town, Norrköping, Voyado offers a customer experience cloud platform that includes a customer loyalty management system. This platform helps businesses design and implement customer loyalty programs, track customer
TapMango provides a comprehensive, customisable, flexible and feature-rich customer loyalty program. The loyalty tools include an integrated suite of customised consumer-facing technology, easy-to-use merchant tools, and automation algorithms, all aimed at enhancing customer experience. Adaptable to any industry, TapMango’s platform helps merchants compete with larger chains, converting customer one-time purchases into profitable spending habits.









Adobe Experience Cloud offers a comprehensive set of applications, capabilities, and services specifically designed to address day-to-day requirements for personalised customer experiences at scale. Its innovative platform has played an essential role in managing different digital content or assets, to improve customer happiness or satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage.





























