The interactive reporting system has resulted in more efficient processes, improved risk management and enhanced customer experience.
Banca Intesa Beograd, the Serbian unit of international banking group Intesa Sanpaolo, has launched an interactive reporting system with data and AI leader SAS to further democratise analytics in its operations.
It has resulted in more efficient processes, improved risk management and enhanced customer experience.
“We are creating a corporate culture where decisions are based on data analytics,” said Zoran Šiljković, Head of Commercial Planning and Reporting at Banca Intesa Beograd. “This enables us to make more accurate predictions, identify opportunities and reduce risks.”
Turning Data into Democratised Insights
Banca Intesa’s advanced reporting engine was developed using SAS Enterprise Guide and SAS Visual Analytics on SAS® Viya®. It allows senior leadership and bank employees alike to monitor real-time performance and progress – delivering concrete insights on revenues, fees and commissions, risk mitigation, customer retention, cross-sell opportunities and more – so they can adjust as necessary.
“Analytics enables us to make strategic but also operative and tactical decisions and optimise processes to better understand customer behaviour, provide personalised offers, and more effectively meet customers’ expectations and needs,” he said.
“It’s easy to see why Banca Intesa Beograd has been a banking leader in Serbia for many years,” said Stu Bradley, Senior Vice President of Risk, Fraud and Compliance Solutions at SAS.
“The bank’s commitment to a data-driven culture to benefit its customers is deeply ingrained, extending to every employee. The integration of its data on a single, AI-powered platform will enhance agility across the bank, as employees at every level are empowered to make quicker, better-informed decisions.”
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