These enhancements showcase k-ecommerce’s commitment to delivering solutions that meet evolving B2B buyer expectations.
k-ecommerce, a B2B online commerce and payment solution, debuted several new platform capabilities enhancing digital buying experiences, streamlining operations and accelerating growth for small and medium-sized businesses (SMBs).
While 70% of B2B buyers prefer online purchasing, 64% rate their current digital commerce as less than excellent, highlighting a critical gap in B2B digital commerce delivery. This opportunity for improvement becomes even more significant as Forrester predicts more than half of large B2B transactions (US $1 million or greater) will move to digital channels in 2025.
“B2B commerce has reached an inflection point that demands consumer-grade experiences with enterprise capabilities,” said Elisabeth Martin, Director of Product Management at k-ecommerce.
“Our latest release bridges this gap by giving customers more control, more integrations and more streamlined checkout processes. SMBs can now deliver the seamless experiences buyers expect while maintaining the complex pricing, payment and process requirements unique to B2B operations.”
k-ecommerce’s new capabilities include:
Enhanced Digital Experience
- New Google Address Autocomplete automates address validation to reduce checkout errors and accelerate shipping.
- Dynamic Attribute Filtering simplifies product selection with automated options in real time, eliminating out-of-stock choices.
- Color Swatch Visualisation enables faster product decisions with instant visual previews of all color variants.
Advanced Marketing Tools
- Enhanced Google Tag Manager Integration adds built-in event tracking and custom event creation without coding, providing analytics for any skill level.
- Search Analytics Export offers downloadable keyword data for deeper customer behavior analysis and site optimisation.
Streamlined Operations
- Multisite Invoice Management automates regional compliance with site-specific invoice content, supporting business expansion across regions.
- Admin-Controlled Maintenance Mode enables direct website maintenance without IT support, reducing dependencies and speeding up site updates.
The new capabilities build on the company’s R1 2025 release, which introduced enhanced user data privacy features, improved content management flexibility and BOGO discount support. These enhancements showcase k-ecommerce’s commitment to delivering solutions that meet evolving B2B buyer expectations while maintaining enterprise-grade security and control.
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