Ventrica Launches Ventrica Digital

Ventrica Launches Ventrica Digital

The Ventrica Digital team helps brands implement seamless, omnichannel CX quickly, handling everything from Zendesk setup to continuous improvements and emotionally intelligent design.

Ventrica has announced the launch of Ventrica Digital, a new division designed to empower rapid CX acceleration through expertly managed platform environments. Ventrica Digital helps brands get started fast with the tools and support needed to scale customer engagement.

The new offering is built for businesses looking to deploy or optimise CX platforms like Zendesk without the complexity or overhead of managing it all in-house. As a Zendesk strategic Premium Partner, Ventrica is positioned to deliver a complete, brand-aligned CX setup – from licensing and configuration to optimisation and ongoing emotional design consultancy.

“Ventrica Digital is about lowering the barrier to exceptional CX,” said Iain Banks, Chief Executive Officer at Ventrica. 

“We enable brands to launch a fully integrated and emotionally intelligent CX environment in a fraction of the time it would usually take. Whether you’re just starting with Zendesk or looking to get more out of it, we manage the process end-to-end – ensuring it’s not just technically sound, but deeply human.”

Ventrica Digital has been launched alongside a commercial partnership with Zendesk, with Ventrica committing £4.2 million to the platform over 3 years. This investment makes Ventrica the only customer outsourcing partner offering Zendesk as part of a fully integrated CX solution, with access to Zendesk’s capabilities.

The collaboration reflects growing demand for unified support strategies that combine the best of AI-driven efficiency and human empathy.

“Ventrica’s customer-first approach to service perfectly complements Zendesk’s technology,” said Andrew Lawson, EVP & GM EMEA at Zendesk. “With Ventrica Digital, we’re enabling organisations to get results faster – integrating AI, analytics, and human-centric service from day one.”

The Ventrica Digital team works with brands to deploy frictionless, omnichannel CX in days rather than months – managing everything from Zendesk license provisioning and platform setup to continuous improvement and emotionally intelligent interaction design. 

This means clients not only get operational fast but also ensure every touchpoint is intuitive, scalable, and aligned to their brand’s tone and values.

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